Many chains of coffee shops have a brand image, and a standardised range of furniture that they purchase for use in their establishments. Whilst you may think that this works well, it is actually one area where you, are as an independent coffee shop, can take advantage. When you are designing your furniture layout: your chairs, tables, and the location of your counter, you can use your own individual style to provide them with an experience that they will never forget.
When a customer walks into your coffee shop, what do you think are the first things that they notice? Perhaps they look at how busy the shop is – as a reflection on the popularity (and therefore quality) of your establishment. Maybe they look at how professional the staff look. Whether they choose to specifically view it or not, another thing that they will undoubtedly notice, is the quality of your furniture.
yesinthepress.com are specialists in providing coffee tables for coffee shops. We have spent years researching the coffee industry, and have a good working knowledge of consumer demands. As a result of our research, we have created a portfolio of modern wooden furniture which has been designed and manufactured to cater to a wide range of consumer tastes.
Take the working mother, for example. What she is likely to require from a coffee shop, is a place where she can relax for a few minutes – in front of a book or magazine. Moments of peace and quiet are priceless in her world, and all she might require is a spot free from noise and with optimum comfort. Our ‘relaxation range’ of oak wooden coffee tables are ideal for her; they provide a large space for her to rest her cup of coffee whilst flicking through the latest magazine.
The oak surface provides an aesthetically pleasing appearance – enabling her to feel relaxed within a peaceful environment. As the table is round, she will not receive any unwanted guests (square tables provide opportunities for other people to join you on a separate place!), and can keep herself engrossed with the literature she is reading. As for you - the proprietor – your table is made from a high quality oak, making it extremely strong and durable, helping to keep your costs down.
Next we have the business men who love to enjoy meetings within public places. There is something about discussing business in public that makes them feel important! What the business men require from a coffee shop, is a relaxing space, but one where they can freely discuss a range of business related topics. Perhaps they might choose to sit on one of your leather sofas, or a nice comfortable leather chair?
Our range of ‘comfortable professional’ coffee tables gives them space to put important documents, alongside their coffee and cakes. The table has been purposefully built to a lower level, so that it can be placed next to low seating such as couches and leather chairs, meaning that they do not have to strain themselves when reaching for their drinks. Underneath the coffee table is a small basket-like holder for magazines and newspapers. So, when their colleagues nip to the toilet, or to the counter to order more coffee, the one waiting is able to simply pick a newspaper out from under the coffee table, and keep themselves entertained whilst they wait. This keeps them in the café for longer, ordering more coffee from you.
These coffee tables are also great for customers who enjoy entering your café on their own. All that’s left for you to do is keep a regular order for daily newspapers, and a range of customer types will be attracted to your coffee shop, to entertain themselves whilst you feed them cake and supply them with coffee all day!
Finally, we have the ‘kids corner’ coffee tables, which – as their very nature dictates – needs to provide a safe and stable surface for them to use during their play times. Rather ironically, the kids corner tables, are corner-less, protecting themselves from their own sharp movements. The round oak tables provide them with an ideal surface to rest their toys and drinks, allowing parents to feel secure in the knowledge that their children are safe from sharp corners. This, in turn, keeps parents happy and provides them with a relaxing coffee shop that they are more than happy to return to in the future – helping to boost your profits!